Shipyaari, a SaaS-based logistics solutions enabler, has entered into a partnership with India Post, India’s premier postal service provider, to offer efficient last-mile services to boost India’s eCommerce landscape.
Sudhir Jakhere, Assistant Postmaster General, Business Development and Marketing, India Post, said, “Our last mile network, right up to the grassroots level, combined with Shipyaari’s forward-thinking technological prowess, heralds a new era of operational excellence and access for D2C brands and the eCommerce ecosystem at large.”
This strategic alliance comes at a pivotal time when the demand for eCommerce services, especially in tier II and tier III Indian cities is seeing unprecedented growth and the eCommerce penetration rates. The overall GMV (Gross Merchandise Value) of the Indian e-commerce market grew by 73.6% from 2021 and stood at $100 billion in 2022.
While several of the major marketplace giants have achieved significant penetration into the deeper corners of India, the independent D2C brands and eCommerce players have faced challenges owing to limited serviceability.
Shipyaari’s advanced technology coupled with India Post’s unparalleled geographical reach is set to enable eCommerce businesses to transcend the limitations of urban hubs and extend their products and services to every corner of India. This synergy will bring about a revolutionary transformation in logistics operations, promising to bridge geographical limitations, enhance the potential of eCommerce and redefine customer experience for businesses of all sizes.
Together, they aim to create economical deliveries, particularly in rural areas with less developed logistics infrastructure.
“This partnership with India Post marks a significant milestone in our journey to enhance the eCommerce ecosystem at large. By teaming up with India Post, we get to bring our innovative tech-driven logistics solutions to every corner of India while enabling our merchant partners to reach every nook and corner of the country. Additionally, we get to extend our footprint to areas beyond the Tier I,II,and III cities, i.e., the real ‘Bharat’, as we call it. said Vishal Totla, COO and Co-founder of Shipyaari.