Entrepreneur Rayapati Srinath Reddy has launched a new logistics venture focused on the fast-moving consumer goods (FMCG) sector in South India, aiming to strengthen regional supply chains and provide efficient transportation and distribution services to manufacturers, distributors, and retailers.
The venture will offer end-to-end logistics solutions, including warehousing, primary and secondary transportation, inventory management, and last-mile delivery. By leveraging technology-driven operations and optimized distribution networks, the company aims to improve delivery speed, reduce logistics costs, and enhance supply chain visibility for FMCG businesses.
Initially, the company will focus on key markets across Andhra Pradesh, Telangana, Karnataka, Tamil Nadu, and Kerala, with plans to gradually expand its footprint into other regions of the country. The growing demand for organized logistics services, driven by increasing consumer spending and the rapid expansion of modern retail and e-commerce, is expected to support the venture’s growth.
The new business is expected to utilize advanced fleet management systems, digital tracking platforms, and modern warehousing infrastructure to ensure efficient cargo movement and real-time shipment monitoring. The company also plans to build a scalable logistics network capable of handling both ambient and temperature-sensitive FMCG products.
Industry experts believe specialized logistics providers are becoming increasingly important as FMCG companies seek faster replenishment cycles, improved inventory control, and reliable last-mile delivery capabilities. The sector is witnessing strong investment in technology, automation, and integrated supply chain solutions to meet evolving customer expectations.
With its focus on operational efficiency and regional connectivity, the new venture aims to support FMCG manufacturers in strengthening distribution networks across South India while contributing to the modernization of the country’s logistics ecosystem.
